InterRed E-Paper
As an additional module, InterRed offers the option of providing e-papers as a further output channel. All relevant e-paper functions are available, from an integrated kiosk to the integration of different regional editions, an individually selectable detailed, PDF or reading mode view, the option of automatically downloading new editions and an integrated e-paper archive.
InterRed E-Paper: The solution for automated e-papers, for web and app.
As an additional module, InterRed offers the option of providing e-papers as a further output channel. All relevant e-paper functions are available, from an integrated kiosk to the integration of different regional editions, an individually selectable detailed, PDF or reading mode view, the option of automatically downloading new editions and an integrated e-paper archive.
There are two ways to do this: the e-paper module exists both as a smartphone and tablet app and as a web e-paper (accessible via a browser).
Functions such as the automatic generation of issues from the print product, the publication of an early evening e-paper and the high added value in the enrichment of multimedia content such as videos and image galleries also support content strategies such as "Digital First".
Features InterRed Web E-Paper
The InterRed e-paper solution for the web (accessible via a browser) offers numerous functions - here is a selection.
- Completely separate web application: branding, skinning, etc. possible. Can be integrated into existing websites.
- Responsive HTML5 design. Automatic device recognition, end device-optimised display of the e-paper.
- Zoom function, page-turning function & swipe effect. Full-text search across all print content.
- Overlay tags for added value in the page view: Additional information, notes or highlights can be displayed directly in the page view – for a more interactive and informative reading experience.
- Supplements, brochures and special publications with automatic expiry dates and multiple object assignment.
- Issues visible only to subscribers: Exclusive content can be made available specifically to subscribers – ideal for premium offers or personalised access.
- Integration of newsletters, news tickers, videos, audio, image galleries, interactive elements such as quizzes.
- CRM connection (master data).
- Secure end-user authentication via the OAuth (Open Authorisation) standard.
- Automatically generated evening edition: as up-to-date as the status of the print edition, optional reading mode, adjustable time period (e.g. from 7 p.m.), top articles, configurable lead image.
- Automated creation of e-paper editions of the provided PDF (hot folder delivery). Fully automated with continuous import of the finished print data, no manual upload necessary.
- Preview for non-registered users. Definable information about subscription models with direct transfer to the subscription conclusion. Preview (with blur effect) of content on e-paper pages possible.
- Preview at all levels (issue / page / reading mode / search): Previews are possible at all levels – from the entire issue to a single page or even within the search. This allows content to be quickly captured before it is fully opened.
- Free content available at all levels: Content can be flexibly marked as freely accessible – regardless of whether it is entire issues or individual pages.
- Selection of regional/local issues possible. Any number of regional or local issues can be defined. Automatic clearing of issues (optional). Alternatively: archive of all e-paper editions. PDF download (optional).
- Support for different types of editions (magazine / special / edition / audio edition): Different types of publications can be flexibly displayed – from classic magazines to special editions and audio formats. This allows content to be provided precisely tailored to each usage scenario.
- Audio edition with integrated player: Audio content can be listened to directly in the application. The integrated player ensures a comfortable listening experience – ideal for magazines with spoken articles or podcasts.
- Support for leading TTS providers (text-to-speech): High-quality automatic voice output thanks to the integration of market-leading TTS systems – for professional audio content without manual effort.
- Flexible subscription models: Various business models can be easily implemented – flat rate, single purchase or classic subscription. Combinations and bundle offers are also possible, perfectly tailored to different target groups.
- Voucher codes for promotions and approvals: Individual voucher codes enable promotional campaigns, free trial periods or limited content approvals – fully controllable and evaluable.
- Editor mode for previews and tests: Editors can review content before it is published – including tests directly in integration or development environments. This ensures quality assurance at all times.
InterRed Web E-Paper using the example of DBZ – Deutsche Bauzeitschrift
Features InterRed App E-Paper
In addition to the mobile-compatible web version, the native iOS and Android app contains the following features.
Onboarding
- Flexibly customisable onboarding, making it easy to acquire new customers
- Registration with trial subscription (number of days configurable).
- Login with existing account.
Various monetization models (paid content)
- In-app purchases (can be combined with voucher codes)
- Single purchase
- Flat-rate access (access to all publications)
- Subscription access (e.g. analogous to print product)
- Bundle purchases: Multiple issues or content can be conveniently offered as a package – ideal for thematic series or discount campaigns.
Reading mode
- Convenient reading mode for content, from print or online versions of existing content. Directly displayed page – no need to download the entire issue. Can be enriched with videos/image galleries, navigation via page thumbnails or page content. Reading mode for print content when offline. Prerequisite: content production with InterRed Print.
- Enrichment with audio content: articles and issues can be supplemented with appropriate audio content. The integrated player offers convenient navigation between text and sound.
- Audio player with automatic continuation: playback automatically continues from the last place listened to – for a seamless listening experience, even with interruptions.
- Optimised audio view in playlist style: podcasts and audio content are clearly displayed in a modern playlist view.
Personalization and targeting
- App display can be personalised by users: section filters (depending on interests), dark mode support, push notifications
- Targeting by provider: targeted permission marketing with intelligent push notifications and push topics, automated, individual and target group-oriented user communication and segmented evaluation of user behaviour.
- Push notifications at issue, page or reading mode level: Targeted push notifications can refer directly to individual content – for greater user engagement and up-to-date information in real time. Deep link support for direct content access:
- Deep links take users directly to the desired content – whether from a newsletter, via QR code or other channels.
Offline availability, kiosk and archive
- Offline availability: Automated download of the current issue in the background as a PNG/JPG or high-resolution PDF version; manual download of older archive issues possible.
- Offline availability of audio content: All audio content can also be used offline – ideal for on the go or in environments without an internet connection.
- E-paper kiosk: Display of the current day with all available issues, valid brochures, supplements/special publications. Selection of an e-day.
- E-paper archive: Display of all available editions, valid brochures, supplements and special publications.
More than just an e-paper: integrations
- Integration of (native) own or external websites via web view, configuration of navigation elements, control and configuration at any time via a convenient GUI.
- News ticker: Integration of news/news tickers in a modern and attractive, configurable grid display or classic layout for online news, videos, image galleries, as well as RSS integration.
- Maintenance and deployment: Easy maintenance and smooth updates – all settings can be controlled centrally and rolled out quickly.
- Fully remotely configurable menu including optional tab bar: The menu can be customised centrally without interfering with the app – including a flexibly activatable tab bar for clear navigation.
- Web views for freely definable HTML content: External content or special landing pages can be seamlessly integrated into the e-paper – without media discontinuity and in the familiar design.
InterRed AppPublishing using the example of Spotlight magazine
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