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InterRed Feature-Lexicon
Unique Visitors
With an innovative 'Fingerprint'-method not only the number of visitors can be analysed, but also each visitor separately. Thereby, interesting and important statistics can be generated. One can see how many surfers visit the website repeatedly and how many visit the website for the first time. By this, one can also determine how many users do not come back.
The 'loyalty measurement' groups the users into different categories, based on the frequency of their visits.
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customer-benchmark