Siegen/München, 11.11.2013

InterRed and FCP are starting a strategic partnership: Content Marketing, Big Data & Multi Channel Publishing solutions

InterRed GmbH and Forum Corporate Publishing have initiated a strategic partnership, starting on FCP Executive Day (Cologne, November 14, 2013). At first, it will last for one year. InterRed GmbH is one of the leading providers of Content Management Systems, Editing Systems, Multi Channel Publishing, Knowledge Management and Live Reporting (Website Statistics); they also feature print-, web-, tablet- and mobile solutions under one roof.

"We are really happy to now have the possibility for doing continuous personal networking with the community of corporate publishers", says Klaus Schuster, InterRed Head of Sales, referring to being a partner of FCP. "Our clients are increasingly interested in intermedia brand experience. With help of our multi channel publishing system, which combines content management and editing, corporate publishers are able to administrate their corporate media through all available channels – e.g. in company newsletters or tablet magazines."

"For us, InterRed is a co-operation partner which gives our members a strong advantage in competition", clarifies the director of FCP, Michael Höflich. "Most fascinating for corporate publishers are particularly the multiple possible applications in using their system. For example, it can generate and execute company newsletters, customer magazines, business reports or brand-related communities: It is an essential, converging tool for corporate publishing."


Also, the system is trendsetting in giving answers to the most important challenges of Corporate Publishing. "InterRed offers technical solutions for every currently pressing topic – let it be big data, content marketing or multi channel publishing", adds Michael Höflich.